Vadim Kotelnikov, founder of Innovarsity    

Competitive Innovation

Kore 10 Tips


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Vadim Kotelnikov on innovation

Average one competes with others.

Great one competes with himself.






❶  Be Different      Case Studies

Thrive on innovation and change. Differentiate your products in a creative and flexible working regime.  >>>

❷  Stand Out from the Competition

Innovate proactively. Aim at changing the competitive arena, develop “blue ocean” strategies aimed at creating your own market niche and building layers of competitive advantage>>>

❸  Revolutionize  Innompic Games icon

Break rules. Don’t accept the conventional definition of how business is done. Change business concepts to stand out from the pack>>>

❹  Know Your Competitors

Do competitor analysis to learn from them, to forecast what products competitors will come out with and when, to identify and attack undefended segments, and ultimately to gain an edge over your competitors.

❺  Win First, then Go To War

Prepare to win. Play simulation games, like Innovation Football, to learn to anticipate competitor attacks, solve problems creatively and develop stronger innovation and competitive strategies>>>

❻❼❽❾❿  Create Breakthroughs

Focus on radical value innovation. Develop the ability to surprise – amaze your customers, shock your competitors and excite your employees.  >>>

Use the expertise of market researchers, scientists, inventors and product developers to create new products>>>

Create a culture for innovation, an innovation system, and the right environment which provide both support and encouragement for innovators.

Use the capabilities of everyone within your organization to generate the processes that help the new product to reach the market quickly and efficiently.  >>>

Build alliance to overcome disadvantages and access missing competences.




Larry Page innovation entrepreneurship quotes Google

It is often easier to make progress on mega-ambitious dreams since you have little competition.

Larry Page


Peter Drucker on Innovation

Don't undershoot, or you will simply create an opportunity for competition.

Peter Drucker

Jack Welch on Innovation

Shun the incremental, and

look for the quantum leap.

Jack Welch





      Emfographics logo - Emotional Infographics          Case Studies            From the same bunch of the keys to Innovation Success 360    Vadim Kotelnikov personal logo   Golden innovation ball   Best Innovation Contests  

Synergistic Innovation - radical and incremental


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Synergy Innovation    MBS >> Synergize Diversities    Systemic Innovation

Stand Out from the Competition  >>  Fast To Market    Inspire Your Team